FYI. -----Original Message----- From: szhang@udel.edu [mailto:szhang@udel.edu] Sent: Thursday, June 13, 2002 1:13 PM To: Chen, Mark Subject: Grand Tournament. Dear Si, Please forward this message your captain, if you are not. Please ask everyone in your team to seek possible sponsors. If your sponsor can pay $500 or under, your team can keep it. If more, then your team would be a seed team for the Grand! If $2000 or more, your team can specify the grand tournament location! We have about one month of time. By July 15, we would have to decide a site for the Grand, to be held as usual, on Labor Day weekend. Shangyou P.S. Please print or email this proposal to all possible sponsors, especailly big companies. ---------- Sponsorship Proposal For The Seventh North American Chinese Soccer Grand Tournament An Introduction to NACSL - North American Chinese Soccer League Since 1983, about ten thousand Chinese students have come to study in the US each year, of whom a significant percentage settled down after graduation. Many of these students are fervent soccer fans and excellent soccer players. By 1985, hundreds of Chinese teams had been formed on campuses throughout US. As shown by NACSL records, by 1986, many friendly soccer games had been played with Chinese student soccer teams from nearby campuses. Around 1990, regional soccer tournaments, participated by four to six teams within driving distance (~ 300 miles), were organized. In 1995, about 10 regional soccer tournaments took place. The increasing level of competition and participation ultimately led to the creation of North American Chinese Soccer League (NACSL) in 1996, which organized the first-ever Grand Tournament at Columbus, Ohio, with 12 participating teams from all over the country. After two days of grueling competition, Tsinghua Alumni team beat all their opponents and won the Championship. The event brought unprecedented excitement to the Chinese soccer communities in the North America. An Introduction of the Annual Grand Tournament Since 1996, the Grand Tournament has reached beyond the original Chinese students/scholars community to include teams from Chinatowns of the major metropolitan areas, and become the most anticipated annual sports event among the Chinese communities. The venues for the tournament have spread all over the country, as far west as California, and as far east as New Jersey. Each year, over 100 teams across the nation compete in the regional tournaments to fight for a spot in the Grand Tournament. The most noticeable regional tournaments are Bay Area Chinese American Athletic Tournament, representing the highest level of soccer competition in the west, Northeast American Chinese Cup, representing the highest level of soccer competition in the Northeast. Last year, 6 teams from these two tournaments participated in the Grand Tournament, and the rest of the regional teams came from Chicago, Texas, Wisconsin, Arizona. Besides regional teams, alumni from Chinese universities that have a heavy presence in the US, for example, Tsinghua University, University of Science and Technology of China, and Peking University, have formed varsity-level teams to compete in the tournaments. The Grand Tournaments have been widely covered by Chinese newspapers, TV programs, on-line journals, Alumni newsletters and etc. For instance, Grand Tournament 2001 made headlines in 4 newspapers and 3 TV channels. How did NACSL organize the event in the past? NACSL is a non-profit organization run by unpaid volunteers. The mission of NACSL is to promote sportsmanship and friendship among Chinese communities in North America by organizing the annual Grand Tournament. The expenses of the previous tournaments have been paid mostly by registration fees from the participating teams except for the last one, when the Chinese General Consulate in Los Angeles generously contributed $6500. Because of the sufficient funding, we were able to organize the most successful tournament in the league history. To further grow the League and expand its influence, we are currently actively seeking possibly long-term sponsorships. . How is the league going to seek sponsorships and to help promote sponsors of the Grand Tournament this year? A planning committee has been formed with several long-time dedicated members in the league. Their responsibilities will be to oversee the process of seeking and negotiating with potential sponsors, formulating feasible plans on how to best accommodate and promote sponsor?s business-related and/or non-commercial requests, and informing the league members in a timely fashion of the tournament organizing process. We have formulated four concrete ideas on how to help promote a sponsor: To advertise the sponsorship on our league website and report the visitor counter to the sponsor. To use email-based newsletter to promote the sponsorship to the North America Chinese communities. We have contacts with the Chinese student/scholar associations in almost all major universities as well as other non-university affiliated Chinese organizations in the North America. To advertise the sponsorship in all of our news media promotions. Last year, we ran month long advertisement in two major Chinese newspapers before the tournament and received headline coverage in many more media channels during and after the tournament. To promote the sponsors during the tournament. We?ll set up flyers, banners, and distribute brochures about the sponsor (if provided) during the tournament and to invite people from the sponsoring organization to attend the opening and closing ceremonies. In addition, NACSL would name the championship cup after a sponsor that contributes $4000 or more to the tournament. In particular, NACSL wishes to find a long-term sponsor over the next five or ten years. The league would like to solicit three types of sponsors for this tournament. 1. Exclusive sponsor - The sponsor would cover the entire expense of the tournament or more. In that case, we will turn down all other sponsorship offers. The tournament cup will be named after the sponsor and allpromoting efforts by the planning committee will be devoted solely to thissponsor. 2. Major sponsor- The sponsor would contribute equal or more than $4,000(but less than the total budgeted expense for the tournament). The tournament cup will be named after the sponsor and the planning committee will make promoting this sponsor the highest priority among all sponsors. The league would only accept one major sponsorship for the Grand Tournament. 3. Honorary sponsors- Each of the honorary sponsors would offer a sponsorship of $500. The names of the sponsors will be listed in all e-newsletters and advertisements. A budget proposal This year the Grand Tournament will again be played during the Labor Day weekend (08/31-09/02). The tournament location will be determined at the beginning of July. The following is the budget proposal of 2002 North America Chinese Grand Tournament. Item Name Amount ($) Field leasing 3,000 Goals/Nets 200 Cooler Leasing 100 Group Insurance (Public liability insurance) 700 Cup/Medals 500 Banners/Supplies 200 Tents/Chair 1,100 Advertisement 250 Volunteer pension 200 Referees 1,600 Player ID card 500 Miscellaneous 300 Total 8,650 The 2002 Grand Tournament Planning Committee Wei Chen Member, NACSL weichen999@hotmail.com Jie Kang Member, NACSL jiekang007@yahoo.com Walter Miao Yuan Member, NACSL 626-395-8089 wmyuan@hss.caltech.edu Shangyou Scott Zhang (contact person) President, NACSL 302-831-0625 szhang@udel.edu League website: http://www.nacsl.com This draft was prepared by the planning committee on April 23rd, 2002. --
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