FW: Grand Tournament.

From: Chen, Mark (MChen@santera.com)
Date: Thu Jun 13 2002 - 14:35:13 CDT


FYI.

-----Original Message-----
From: szhang@udel.edu [mailto:szhang@udel.edu]
Sent: Thursday, June 13, 2002 1:13 PM
To: Chen, Mark
Subject: Grand Tournament. 


Dear Si,

Please forward this message your captain, if you are not.

Please ask everyone in your team to seek possible sponsors.
If your sponsor can pay $500 or under, your team can keep it.
If more,  then your team would be a seed team for the Grand!
If $2000 or more,  your team can specify the grand tournament
location!  We have about one month of time.  By July 15, we 
would have to decide a site for the Grand, to be held as usual,
on Labor Day weekend.

Shangyou

P.S.  Please print or email this proposal to all possible 
sponsors,  especailly big companies.
----------
 

                 Sponsorship Proposal For The Seventh 
            North American Chinese Soccer Grand Tournament



An Introduction to NACSL - North American Chinese Soccer League

Since 1983, about ten thousand Chinese students have come to study in the
US each year, of whom a significant percentage settled down after
graduation. Many of these students are fervent soccer fans and excellent
soccer players.  By 1985, hundreds of Chinese teams had been formed on
campuses throughout US.  As shown by NACSL records, by 1986, many friendly
soccer games had been played with Chinese student soccer teams from nearby
campuses. Around 1990, regional soccer tournaments, participated by four
to six teams within driving distance (~ 300 miles), were organized. In
1995, about 10 regional soccer tournaments took place.

The increasing level of competition and participation ultimately led to
the creation of North American Chinese Soccer League (NACSL) in 1996,
which organized the first-ever Grand Tournament at Columbus, Ohio, with 12
participating teams from all over the country. After two days of grueling
competition, Tsinghua Alumni team beat all their opponents and won the
Championship. The event brought unprecedented excitement to the Chinese
soccer communities in the North America.



An Introduction of the Annual Grand Tournament

Since 1996, the Grand Tournament has reached beyond the original Chinese
students/scholars community to include teams from Chinatowns of the major
metropolitan areas, and become the most anticipated annual sports event
among the Chinese communities. The venues for the tournament have spread
all over the country, as far west as California, and as far east as New
Jersey.

Each year, over 100 teams across the nation compete in the regional
tournaments to fight for a spot in the Grand Tournament. The most
noticeable regional tournaments are Bay Area Chinese American Athletic
Tournament, representing the highest level of soccer competition in the
west, Northeast American Chinese Cup, representing the highest level of
soccer competition in the Northeast. Last year, 6 teams from these two
tournaments participated in the Grand Tournament, and the rest of the
regional teams came from Chicago, Texas, Wisconsin, Arizona. Besides
regional teams, alumni from Chinese universities that have a heavy
presence in the US, for example, Tsinghua University, University of
Science and Technology of China, and Peking University, have formed
varsity-level teams to compete in the tournaments.

The Grand Tournaments have been widely covered by Chinese newspapers, TV
programs, on-line journals, Alumni newsletters and etc. For instance,
Grand Tournament 2001 made headlines in 4 newspapers and 3 TV channels.


How did NACSL organize the event in the past?

NACSL is a non-profit organization run by unpaid volunteers. The mission
of NACSL is to promote sportsmanship and friendship among Chinese
communities in North America by organizing the annual Grand Tournament.
The expenses of the previous tournaments have been paid mostly by
registration fees from the participating teams except for the last one,
when the Chinese General Consulate in Los Angeles generously contributed
$6500.  Because of the sufficient funding, we were able to organize the
most successful tournament in the league history. To further grow the
League and expand its influence, we are currently actively seeking
possibly long-term sponsorships.  .


How is the league going to seek sponsorships and to help promote
sponsors of the Grand Tournament this year?

A planning committee has been formed with several long-time dedicated
members in the league. Their responsibilities will be to oversee the
process of seeking and negotiating with potential sponsors, formulating
feasible plans on how to best accommodate and promote sponsor?s
business-related and/or non-commercial requests, and informing the league
members in a timely fashion of the tournament organizing process. We have
formulated four concrete ideas on how to help promote a sponsor:

  To advertise the sponsorship on our league website and report the
  visitor counter to the sponsor.

  To use email-based newsletter to promote the sponsorship to the North
  America Chinese communities. We have contacts with the Chinese
  student/scholar associations in almost all major universities as well as
  other non-university affiliated Chinese organizations in the North
  America.

  To advertise the sponsorship in all of our news media promotions.
  Last year, we ran month long advertisement in two major Chinese
  newspapers before the tournament and received headline coverage 
  in many more media  channels during and after the tournament.

  To promote the sponsors during the tournament. We?ll set up flyers,
  banners, and distribute brochures about the sponsor (if provided)
  during the tournament and to invite people from the sponsoring 
  organization to attend the opening and closing ceremonies.

In addition, NACSL would name the championship cup after a sponsor that
contributes $4000 or more to the tournament.  In particular, NACSL wishes
to find a long-term sponsor over the next five or ten years.

The league would like to solicit three types of sponsors for this
tournament.

  1. Exclusive sponsor - The sponsor would cover the entire expense of
     the tournament or more. In that case, we will turn down all other
     sponsorship offers. The tournament cup will be named after the
     sponsor and allpromoting efforts by the planning committee will be
     devoted solely to thissponsor.

  2. Major sponsor- The sponsor would contribute equal or more than
     $4,000(but less than the total budgeted expense for the
     tournament). The tournament cup will be named after the
     sponsor and the planning committee will make promoting
     this sponsor the highest priority among all sponsors.  
     The league would only accept one major sponsorship for 
     the Grand Tournament.

  3. Honorary sponsors- Each of the honorary sponsors would offer a
     sponsorship of $500. The names of the sponsors will be listed 
     in all e-newsletters and advertisements.


A budget proposal

This year the Grand Tournament will again be played during the Labor Day
weekend (08/31-09/02).  The tournament location will be determined at the
beginning of July.



The following is the budget proposal of 2002 North America Chinese Grand
Tournament.



Item Name                                           Amount ($)
Field leasing                                        3,000
Goals/Nets                                             200
Cooler Leasing                                         100
Group Insurance (Public liability insurance)           700
Cup/Medals                                             500
Banners/Supplies                                       200
Tents/Chair                                          1,100
Advertisement                                          250
Volunteer pension                                      200
Referees                                             1,600
Player ID card                                         500
Miscellaneous                                          300
Total                                                8,650





The 2002 Grand Tournament Planning Committee

Wei Chen
Member, NACSL
weichen999@hotmail.com

Jie Kang
Member, NACSL
jiekang007@yahoo.com

Walter Miao Yuan
Member, NACSL
626-395-8089
wmyuan@hss.caltech.edu

Shangyou Scott Zhang (contact person)
President, NACSL
302-831-0625
szhang@udel.edu

League website: http://www.nacsl.com





This draft was prepared by the planning committee on April 23rd, 2002.


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